Market Research Surveys
surveys
Market research surveys:
... involve analyzing a given market in order to gain insight into the buying potential and attributes of the target audience for a product or service.
... serve as the primary tool in an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness.
Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.
https://www.indeed.com/career-advice/career-development/market-survey
Services can be utilized individually or integrated to increase their strategic impact:
- Quantitative - Survey data collection: online, telephone, in-person, mail
- Qualitative - Recruitment, Focus Group moderation, In-depth interviewing
- Study Design and Consulting
- Questionnaire and moderation guide development
- Statistical Analysis - SPSS
- Executive Interviews and Usability Studies
- Multi-Language Capabilities - Most European & Asian Languages
- In-House Survey Programming and Data Collection
- In-House Panel - 12,000 members representing population segments such as LGBTQ+ adults, patients with rare conditions, medical professionals, and more.
- Contact Center Support Services – Hotline (esp. public health), patient scheduling, contact tracing, Tier 1 tech support
Skills / Certifications
AREAS OF EXPERTISE
· Comparative Analyses | Pivot Tables & Charts
· File Sharing:
Asana | Google Drive | Citrix | Dropbox | OneDrive
· Content Creation
Canva | Picasa | PiZap | PosterMyWall
· Instant Messenger: Slack | Facebook | Google Chat | HipChat
· Microsoft Office Pro 2016/Office 365: Word, Excel + KuTools, Outlook, PowerPoint, Access
· Online Business Reviews: Google | TripAdvisor | Yelp
· Print/Digital Advertising Design: Adobe Creative Suite: Acrobat, Dreamweaver, InDesign, Photoshop
· Instant Messenger: Slack | Facebook | Google Chat | HipChat
· Microsoft Office Pro 2016/Office 365: Word, Excel + KuTools, Outlook, PowerPoint, Access
· Online Business Reviews: Google | TripAdvisor | Yelp
· Print/Digital Advertising Design: Adobe Creative Suite: Acrobat, Dreamweaver, InDesign, Photoshop
· Remote Access | TeamViewer
· Remote / Virtual / Freelance Work
· Resumes | Newsletters | Brochures | Livestock Sale Catalogs
· Search Engine Optimization: LinkChecker
· Site Analytics: Quantcast | StatCounter | Google Analytics/Search Console
· Survey Software: Sawtooth Sensus | WinCati | Voxco | SPSS | SurveyMonkey
· Social Media: Facebook | Twitter | SinglePlatform
· Video Creation: YouTube | Movie Maker
· Video Conferencing: GoTo | Zoom | Skype | Join.me | Trello
· Virtual Office Environments: Yammer | Sococo
· Website Design/Development: Dreamweaver | GoDaddy Website Builder | HTML/CSS |FileZilla FTP
